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Cola Beverages Africa (CCBA)


This is a Full-time position in Lusaka posted 21/09/2021.

Coca Jobs in Lusaka Cola Beverages Africa (CCBA) Carreer opportunities in Lusaka vacancies in Coca at Lusaka All Jobs in Lusaka September 2021

# Job Description

Job Description

Coca-Cola Beverages Africa CCBA presents an exciting opportunity for an
experienced Country Channel & Trade Marketing Zambia, to join the CCBA
Country Commercial Team. The successful applicant will be reporting into
Country Commercial. Coca-Cola Beverages Africa is the largest African Coca-
Cola bottler, accounting for 40 percent of all Coca-Cola volumes on the
continent. CCBA is a NARTD market leader in Africa. CCBA has an extensive
footprint in Africa, employing over 16.000 employees. CCBA vision is to
Refresh Africa every day and make the continent a better place for all,
growing successfully as business and creating a better shared future for our
people, customers, consumers, communities, planet and shareholders. The role
will contribute to CCBA vision by developing and implementing a winning
channel strategy, driving system and customer value and leading local
operational Channel and Trade Marketing strategies.

Key Duties & Responsibilities

Develop and execute Channel & Trade Marketing Plans in the country. Deliver
superior brand activation, shopper and channel strategies and plans. Generate
promotional execution strategies to support sales and maximize revenue growth
Communicate brand activation plans to channel regional and national key
account sales teams to ensure superior in store execution Develop trade
marketing tools and equipment to support sales teams by category by region
Execute short and long-term revenue growth strategies for local customers.
Build capability with field sales force. Provide leadership, coaching and
capability development programs. Build superior knowledge and understanding of
the market including shoppers, consumers, customers categories and
competitors. Develop Key Customer Service Drivers to enable revenue growth and
margin expansion Align Market Development KPI’s and support execution by sales
teams Support Digitalisation agenda including CIC, E-Commerce and Omnichannel
Strategy Align with the AOU on OBM messaging development for the respective
channels targeting the right shoppers and consumers. Analyze, evaluate and
communicate the category performance across channels and customers. Work in a
cross functional team to develop the Look of Success by developing the
execution point of purchase by channel.

Skills, Experience &

Qualifications: Bachelors Degree: Finance, Economics or Business
Administration Post Graduate Qualification advantageous Experience: 10+ years
of experience in Commercial and Marketing areas Proven broad Commercial
experience including Channel & Trade Marketing Strong understanding of the
macro business environment In-depth understanding of the country beverage
market and understanding and appreciation of the competitive and competitor
environment Significant experience and/or exposure to development and
implementation of business strategy with strong expertise in brand marketing,
innovation process, strategy development, market segmentation and insights,
market research Proven experience in insight channel development, Experience
aligning stakeholders cross-functionally and between markets and center.
Experience working across multiple markets required, preferably including
experience in emerging markets.


The advert has minimum requirements listed. reserves the right to
use additional or relevant information as criteria for short-listing.

Apply Online Now

URL:: Link to Apply

[ **Submit your CV and Application on Company Website : Click Here**

Closing Date : 1st October, 2021

Coca Jobs in Lusaka Cola Beverages Africa (CCBA) Carreer opportunities in Lusaka vacancies in Coca at Lusaka All Jobs in Lusaka September 2021

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